
Membership Rewards: The Social Currency
Dear Girlfriends,
Fashion, “Girls Night Out” and Theatre, Making Social Connections its the “in” thing to do!
Making connections online and offline can be beneficial when used the right way. From a concert ticket with the girls to a dinner certificate for a night out on the town, making social connections is the “WOW”.
Great news for girlfriends, friends and fashionistas alike. American Express launched Membership Rewards 20 years ago as a first of its kind program that overtime has continued to innovate through new partners, categories and features. Membership Rewards are more than just points, it’s a social currency that connects Cardmembers to the people, experiences and things they love.

Traveling Anyone?
Social currency in a nutshell is shared information that encourages further social encounters. It’s not a new concept, but the social web increases its prevalence. For example, building and maintaining relationships is the social reward. This “social reward” economy assist programs like Membership Rewards in building the brand among all platforms beneficial to you.
Whether it be through loyalty points, reward programs or a combination of the two, having social currency nowadays ensures you will always be connected to the brand and relationships that you want.

Dinner Out?
From travel, dining, entertainment and charity giving American Express is at the pulse of social currency. Girlfriends, essentially social currency acts as an “icebreaker” and is fuel for conversation.
- Ready for a vacation or just a trip overseas? Use Pay with Points to fly any airline at any time without fear of blackout dates, or use points towards hotels, cruises and vacation packages.
- Want a “Girls Night Out” on Friday night? Simply use points for a wide range of dining and entertainment experiences, including concerts, sporting events, theater, and even online gaming.
- Did you see that new Tory Burch handbag in the window? Use points to get items or gift cards at some of your favorite stores and online retailers.
- Not quite sure what to do or how? Have a heart to give? Use points to give back to any of over a million worthy charities.

Toast the Night
No matter the platform of how we “spend offline and online” what we do and say in social networks equates to “social capital”. Girlfriends, the time has come to be mindful of the value we create in networks such as Facebook and Twitter, for ourselves.
Socially, what we share, what we say, the smallest of actions from “likes” to retweets to the simplest of updates form a digital representation of what we are!
Until the next style adventure ~ stay connected!
*About The American Express Membership Rewards Program:
The Membership Rewards program from American Express offers more than a million rewards from over 500 brands. The program allows Cardmembers to earn one point for virtually every dollar charged on eligible, enrolled American Express Cards, with many opportunities to earn points faster. Membership Rewards points are redeemable in a wide selection of reward categories. Points have no expiration date, and there is no limit on the number of points a Cardmember can earn. For more information about the Membership Rewards program, visit http://www.membershiprewards.com.
Notes
Disclosure: “This is a sponsored post and compensation was provided by American Express via Glam Media”
“The opinions expressed herein are those of the author and are not indicative of the opinions or positions of American Express.”